What’s in a Name? Profit.

Posted by on May 23, 2012 in Blog | 0 comments

Does your company have a “directed” marketing strategy with your clients and potential clients?

Recent studies show continued growth in personalized mail. Here are some interesting facts thrown out by the United States Postal Service: “In 2009, 28 percent of mail pieces were personalized. In 2010, that figure jumped to 34-percent, making a remarkable 21-percent increase. But last year, personalization saw even bigger increases, with seven of the 10 months studied registering variable data printing (VDP) usage even higher than 34 percent. Overall, the 2011 numbers represented a 46-percent leap from the 2009 levels.” Companies and organizations are using prospect data in order to personalize their mail more than ever.

Call us today and see how we can help you personalize your mail marketing strategy.

Leave a Reply

Your email address will not be published. Required fields are marked *

Scroll Up
Visit Us On FacebookVisit Us On TwitterVisit Us On YoutubeVisit Us On LinkedinVisit Us On PinterestCheck Our Feed